What sets me apart from my competition is my exclusive Game Plan.  Smart buyers look for a house that is move-in ready in all aspects, and a staged home is just that.  But you can't get from "A" to "Z" without a plan.  I give all my clients a clear schedule of all the activities that need to take place.  I break it down into manageable steps and offer tons of helpful home selling tips and advice.

My exclusive Game Plan includes: Stay on Track, Curb Appeal, Closets, Kids Rooms, Pets, Preparing for Home Inspections, and Staging. PLUS, I give my clients access to my network of proven professional affiliates and back everything with a 100% satisfaction guarantee.

I have been involved in residential designing to sell for over a decade and I know I can help you achieve your goals for increasing the value of your home, and for decreasing the time it spends on the market. I teach real world staging strategies that work well for everyone, especially families with kids and pets, at a price that is affordable.

Staging South Tampa

about Ann Alderson


I was a senior executive assistant with international firms Goldman Sachs and KPMG for over 16 years. While at KPMG, I was one of only 20 senior executive assistants nationwide to be honored as an "Amazing Indispensable Assistant."  I was laid off at Goldman in a corporate downsizing in April 2008. After completing three comprehensive staging training programs, my business, Staging South Tampa, launched March 1, 2009.


Accredited Staging Professional (ASP), (Barb Schwartz, the creator of Home Staging)

Certified Accredited Home Stager (CAHS), The Haverhill Institute of Staging & Design

Staging Diva Home Business Training Program (Debra Gould, Internationally known Home Staging Expert) 

An Accreditation is the highest form of training for the home staging industry. The ASP Course is linked to the National Association of Realtors (NAR) to provide education on home staging.


If you are not 100 percent satisfied with my services, I will refund the entire consultation fee on the spot.


Ann was the perfect person to help us! We had a vision but didn't have a good direction.  Building a home and making so many decisions can be stressful, especially because you want everything to be perfect!  Ann guided us on color schemes and choices for our new home.  I was hesitant about her choices but decided to take her advice and it was the BEST decision I could have made!  Years later I still love the choice and it is truly timeless like she said it would be, all while maintaining the neutral feel of our home and letting our furnishings be the showcase, not our walls.  I would truly recommend her services to anyone!
~ Randi West
Ann is simply awesome at what she does.  I was putting my townhouse up for sale and needed to get some advice on layout, staging and purchasing.  She took her time to get a feel for my house and style.  She recommended some paint color changes that were awesome.  She purchased some items for my house that look great and match my style.  I received an above-asking price 10 days after hitting the market.  My house is selling for $7K more that another townhouse in my complex that sold two months earlier. Closing in a few days!!!
~Ed Taylor
Just wanted to let you know that the painting is finished and we absolutely love the colors.  The two shades of gray; samovar silver for the master, and misty for the living room, dining room and kitchen are exquisite.  Love, love the gray with the white cabinets.  You were so right.  I am really happy. Again, thanks for your inspiration and talking hubby out of burgundy for the master  ;).  We are very pleased with the outcome.
~ Kathy Ziegler

We're so happy you recommended Ann Alderson for us. It was time well spent. She helped in all aspects. Now, the work starts on our part to move forward but we are very excited and feel Ann put us on the right path.  Thanks!
~ Ellen Serensen

I personally have done over 5,500 home inspections and can say without a doubt that a home that has been staged properly sells faster and for more money. I would recommend that anyone thinking about selling a home get a home staging consultation with Ann first. It can save time and money.
~ James Pedro

I love how therapeutic staging can be for the soul. By creating a neutral ground, you really end up helping your clients surrender their attachment to their property. Florida is so lucky to have your wisdom!
~ Kevin Htain

Ann, I'm impressed by your consultation model. You've really taken the educating part of home staging to a new level. I think it's so important that sellers can compare similar properties as "objectively" as possible. Thank you!
~ Debby Dutilh

Staging really works! We painted, de-cluttered, cleaned and modernized. We eliminated about 1/3 of the furniture. After having a careful look at our competition we priced our home just above the middle but just below the highest priced homes in the area. We sold in one day, before the property even hit the MLS site, and we got our price!
~ Evelyn Martens

We always appreciate your good, sound advice. It makes me take a look around and realize what more needs to be accomplished in order to stay fresh, and refreshed. Thanks so much! Sharing with clients is helpful and well received when it comes through your site and your voice. Keep up the great work!
~ Pamela Elsaadi